Glasgow Research
Product Research that:
makes companies meet their clients
adds confidence in important decisions
clarifies product strategy
turns intuition into a data-driven direction
Get in touch
Jobs we do
  • Find first customers for a new product
    identify segments, their needs and the value they are ready to pay for
  • Enter new markets with confidence
    test demand in the US, Europe and beyond before scaling
  • Stay ahead of competitors
    highlight your advantages and design a strategy to escape price wars
  • Unlock growth in an existing product
    understand who buys today, why, and what stops others from buying
  • Find a new business direction
    when they reached the limit of their growth
  • Boost your key metrics
    increase retention, conversion and average revenue per customer
How we Work
  • Clarifying your goals
    Before any payment, we discuss your business objectives and decide whether research is the right way to achieve them — or if another approach would work better.
  • Setting the brief
    We document your goals, agree on the research brief, and define what a successful outcome should look like.
  • Designing the research
    We choose respondent profiles, write interview guides, and design the data collection plan — from interviews to surveys or desk research.
  • Collecting data
    We conduct in-depth interviews, quantitative surveys, and behavioral or market data analysis.
  • Iterating together
    Every 3–7 interviews, we hold a short workshop with your team to share insights, review respondent stories, and adjust the next research steps together.
  • Analyzing results
    We identify key customer segments, growth opportunities, and barriers to adoption.
  • Recommendations and priorities
    We translate insights into actionable recommendations, prioritize hypotheses, and help you decide which to test first.
  • Deliverables
    You receive a final report — a structured artifact you can keep using in product, marketing, and strategy decisions.
Case Studies
  • Telehealth:
    The problem was low conversion to the initial visit → we identified JTBD segments with trust barriers → the result: +22% in bookings
  • Music:
    Stagnation of paid subscriptions → identified the "job start" moment and onboarding triggers → result: +15% conversion to payment
  • B2B SaaS:
    High price vs. long decision-making → repackaging value for the economic buyer → result: transaction cycle -28%
  • HRTech:
    Low retention → Hidden hiring jobs and unsatisfied outcomes detected → Result: +12 p.p. to 90-day retention
Why us
  • Full research toolkit — from in-depth interviews and desk research to UX testing and competitive intelligence
  • Proven experience — over 30 projects across 10 countries and multiple industries
  • International-ready — we work in English, Spanish, Portuguese, French, Ukrainian, and Russian
  • Цена за наши услуги = стоимости 1 человека, нанятого в штат, но за эти деньги над вашей задачей работает целая команда
Pricing & Timeline
€4 500 / month for a dedicated research team

(average project: €13 500 over 3 months)
That’s about the cost of hiring one mid-level researcher — but without the overhead of employment, onboarding, or long-term commitment.

Instead of a single hire, you get a full team: lead researcher, client manager, research assistant, project manager, and designer — your on-demand research department, ready to start right away.
Timeline
  • First insights: within 2 weeks of kickoff
  • Full project duration: around 3 months
Project scope, duration, and total cost may vary depending on your goals, market complexity, and respondent access.

Estimate your project
Testimonials
Alexander Selesnev
Pessimistic
Working with Vadim is an absolute pleasure from start to finish.
It’s been the most positive experience we’ve ever had with any contractor.
Utmost professionalism throughout, a great atmosphere, deep immersion into our case (much deeper than we expected!), and a proactive approach to solving challenges specific to our business.
We learned a lot in the process. The collaboration with Vadim has definitely exceeded my expectations.
Boris Korol
Culture Curious
I had the pleasure of working with Vadim on a research project for my product, Culture Curious. Vadim conducted a thorough JTBD (Jobs to Be Done) research, including interviews with potential customers. Thanks to his work, I gained a lot of valuable insights and new ideas for the product’s development. I was impressed with Vadim’s professionalism and dedication throughout the project. His ability to uncover actionable information and present it in a clear and meaningful way was particularly impressive. I highly recommend Vadim for anyone looking for a thoughtful and skilled researcher.
Roman Doronin
Bioptic
I had the pleasure of working with Vadim on a project focused on a JTBD (Jobs-To-Be-Done) study of computational chemists' workflows in the early stages of drug discovery. Vadim’s well-executed interviews provided invaluable insights that helped us make several critical decisions for the project. Collaborating with Vadim was a seamless and enjoyable experience. His professionalism, expertise, and dedication ensured outstanding results that fully met our expectations. I highly recommend Vadim for any project requiring strategic thinking, excellent communication, and a deep understanding of complex processes.
Eugene Putin
Chief Product Officer OPTIC, INC
It is my pleasure to recommend Vadim, with whom I had the opportunity to work closely on a Jobs-to-be-Done (JTBD) research project targeting large pharmaceutical companies in the U.S. market. Vadim’s role involved conducting research with a focus on key roles such as medicinal chemists, heads of chemistry, and biological chemists. Over the course of the project, Vadim conducted 19 in-depth interviews, which I personally observed, and his exceptional expertise, professionalism, and methodical approach were evident throughout.

Vadim and I conducted all the interviews together, with me serving as an observer of his outstanding skill in managing the research process. He demonstrated an exceptional ability to engage with respondents, ask precise, thoughtful questions, and extract valuable insights during interviews. Beyond the interviews, his post-processing work in analyzing and synthesizing results was exemplary. Vadim meticulously organized the findings, identified key patterns and actionable insights, and assembled a comprehensive report that continues to provide valuable strategic direction for our organization.
Vadim’s diligence and responsibility were evident at every stage of the project. He consistently met deadlines, prepared thoroughly for every task, and maintained clear communication throughout. Additionally, his structured methodology and attention to detail ensured that no element of the research was overlooked. He also demonstrated the ability to balance detail-oriented rigor with a broader strategic perspective, which made his work both practical and highly impactful.

One of Vadim’s greatest strengths is his ability to foster a collaborative and productive working environment. Our discussions were always filled with mutual understanding, constructive creativity, and a shared commitment to the project’s goals. While Vadim initially lacked domain-specific expertise in AI for drug discovery, he quickly gained a deep understanding of this complex field, which enabled him to deliver results of the highest quality. That said, having this expertise at the outset might have further elevated his already excellent contributions.

I wholeheartedly recommend Vadim for challenging research projects. His diligence, structured methodology, and ability to deliver actionable insights make him an exceptional choice. Above all, Vadim’s work is consistently relevant, practical, and impactful, addressing real-world challenges with clarity and precision.
Andrey Leonov
Product Director at Ivideon
We were launching the CustDev process and realized we were still at the MVP stage. We needed a structured transition to a working model suitable for commercial use.
Vadim started with a diagnostic of our current state: he assessed how the process was organized and proposed a clear plan for moving toward the target model. Throughout the work, I received feedback on interim results, recommendations for adjusting the next steps, and practical tools for managing the process. A key part was the methodology: we now have clear documents and checklists describing CustDev, along with a set of useful techniques for enhancing it with AI.

What I especially valued was the balance between structure and flexibility. Vadim helped keep the framework of tasks in place while adapting the approach to my context. He worked in a true partnership mode—responding quickly to questions, offering concrete advice, and helping me develop my own expertise.

The result: we moved from MVP to a stable CustDev process ready for everyday use. We gained a clear direction for further development and an understanding of how to build internal expertise. I plan to assess the financial impact of these changes in one to two quarters, so the ROI will be confirmed later, but the strategic value is already clear.
I recommend working with Vadim to companies and professionals who want not just to “try” CustDev but to embed it as a real, functioning process.
Final CTA / Contact
Let’s talk about your product

Email to hello@glasgow.works
Book an intro call
FAQ